http://blog.wolffolins.com/post/44547325087/i-wish-i-did-that
As a creative, and a senior designer here at Wolff Olins, I am a big fan of ideas. Good ones, new ones, sweet and fun ones.
Here are six of the latest ideas that have struck me, visually, emotionally, or conceptually.
1. The bicycle airbag

We all know it, we should wear helmets when riding a bike.
I had one as a kid, I wore one when I worked as a bike
messenger in Copenhagen, but it took 16 stitches in my forehead before I
started wearing one as an adult biking to work.
I first saw this project in the form of a student concept,
and I was amazed when I saw it was finally out as an approved
alternative to a bicycle helmet.
The Hovding is basically a glorified scarf, a bit bulgy
yes, but won’t mess up your style or your hair. As a bonus it even looks
amazing when activated in a crash.
Hovding, the Invisible Bicycle Helmet.
http://www.hovding.com/
2. The new old school milk frother

Taiwanese born Po-Chih Lai has crafted a very nice add-on
milk frother that fits with the original moka pot. The Milk Brother is a
great example of how to innovate with respect for the original product,
which still serves up great no fuss coffee.
Also check out Po-Chih Lai’s other projects, I love his sensibility and thoughtfulness.
The Milk Brother
http://pochihlai.com/2012/05/15/moka-milk-frother/
3. The 7-Eleven stripes

Beautifully crafted update of 7-Elevens in-store experience, by Swedish BVD.
Unfortunately these lovely stripes will only be found in the Swedish market, so please steal me a napkin.
7-Eleven by BVD
http://bvd.se/7-eleven/
4. The nerdy glasses

This is an interesting one to watch. The concept has been
out for a while but seems like it’s finally ready for market. I am not
sure we need it, but who cares, let’s see what kind of impact this will
have on the world.
Even though it still looks a bit Star Trek-y, wearing this device on your face, it’s great to see Google embracing design, in both graphic, online and product.
Google Glass
http://www.google.com/glass/start
5. The colored walls of a favela


With the help of the local community’s kids, the street
art collective Boamistura transformed dark narrow spaces in one of Sao
Paolos favelas into colorfull little treasures. They used the always
striking and popular perspective trick (anamorphosis) to write positive
messages on the walls. Above, “doçura” means sweetness in Portuguese.
The Favela project
http://trendland.com/boamistura-favela-murals-in-sao-paulo/
More from Boamistura
http://www.boamistura.com
6. The invisible umbrella

We have all fought our way to work in a jungle of rain and
umbrellas, trying not to poke an eye out on others, or our selves. This
concept, an umbrella that could use air to protect users from the rain, is
not available (yet) but would be very welcome in the world of “rain
protection.” Maybe it could even be solar powered so the battery is
charged before the rain comes.
Dyson - Airblow 2050
http://www.coroflot.com/quentindebaene/DYSON-AIRBLOW-2050
Mads Jakob Poulsen is a senior designer at Wolff Olins.